
Hey, I'm Alex!
I'm a UK-based multi-dimensional creative with a love for marketing and graphic design to capture the emotion and intensity of sports, especially basketball. Fascinated by the fast-paced and ever-evolving world of sports media, I'm eager to carve out a career in this dynamic industry!
Alongside this, I share an intense passion for fashion and aim to essentially bridge these two concepts together into a more refined, visually captivating, and minimal manner. I want to showcase that basketball is more than just a sport. Like fashion, it carries major cultural significnace. It's about style, aura, and identity. To me, basketball is a lifestyle.
I credit my international upbringing, having lived in Singapore, China, and Macau, for shaping my adaptability and global perspective. Furthermore, having the opportunity and blessing to experience these different cultures has allowed me to develop an appreciation on how sports has the ability to bring people together, qualities I carry on my heart and in my creative approach.
In my free time I enjoy working-out, playing NBA 2K, listening to R&B (especially Giveon and Daniel Caesar), 3D modelling, and cooking!
Experience
International Education Solutions
Step Change Outsourcing
Freelance Graphic Design
babatchkins.xyz
Freelance & Brand Collaboration

Marketing Executive Intern
Mar. 2025 - Jun. 2025
Telesales Executive
Feb. 2025 - Present
Graphic Designer
May. 2025 - Present
UGC/Content Creator
Aug. 2021 - Present
Certifications
Forage Job Simulation
Lloyds Banking Group
Marketing Explorer Job Simulation
Apr. 2026
UX Design Introduction
Aug. 2025
Skills and Technologies
Skills
Consumer & Audience Insight
Analytical Thinking & Data Analysis
Strategic Thinking
Brand & Campaign Management
Commercial Awareness
Creative Problem-Solving
Stakeholder Management
Cross-Functional Collaboration
Communication & Presentation
Technologies
Microsoft Excel
PowerPoint
Word
Adobe Photoshop
Illustrator
InDesign
Blender
Higgsfield
Gemini

